Publié le 16/01/2025

Video games, films, social networks: all-terrain Russian propaganda

Find the new article by Christine Dugoin-Clément, Affiliate Professor at the Sorbonne Business School!

We're all familiar with Moscow's disinformation operations on traditional social networks. Lately, these operations are being deployed via various other media, such as BlueSky, the platform where more and more users who have decided to leave X, out of rejection of Elon Musk, can be found, or in films and video games.

While Kiev was celebrating Christmas for the first time in December like the Europeans and not on January 7 like Moscow, the Kremlin was stepping up its bombing for the festive season and the passage to the year 2025. But while fighting continues to rage on the ground, whether in Ukraine's Donbass, where Russia is nibbling away at territory, or in Russia's Kursk pocket, the hybrid nature of the war also continues to be confirmed.

In fact, in addition to the recent attacks targeting submarine cables in the Baltic Sea, which Russia is suspected of being behind, informational warfare continues, mixing old methods and deployment on new terrain, notably the video game sector but also BlueSky, a network whose membership is steadily increasing as many leave X to avoid the platform's new policy driven by its famous boss, Elon Musk.